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AI workflows for enterprises

We automate the work behind your articles and social media.

Both Sides builds custom AI workflows for enterprises. One AI editorial desk finds the material, writes it in your voice and your language, checks every line against its sources, and publishes it on your website and on LinkedIn, Instagram, Facebook and X.

An end-to-end working model, built and working today, customised for each business.

yourbrand.com/news/five-changes-for-exporters
YOUR BRAND
Policy

Five changes for exporters this month

Published today, 9:40 am · Author: Your Brand

Containers stacked at a port, ready for loading.

Five rules changed for exporters this month. Here is what each one means for a small manufacturer, what it costs, and what to do before the deadline.

Checked against its sourcesSEO title, description and tagsPicture drawn and described
LinkedIn
YB
Your BrandCompany page · Now

Five rules changed for exporters this month. Here is what each one means for a small manufacturer, and what to do before the deadline.

Read more: yourbrand.com/news/five-changes…
#Exports #Trade #SmallBusiness

Five changes for exporters this monthyourbrand.com
Instagram
YB
yourbrandNow
YOUR BRAND
5 changes for exporters this monthRead more

yourbrand Five rule changes, in one minute. Link in bio. #Exports

X
YB
Your Brand@yourbrand · now

Five rules changed for exporters this month: what each one means, and what to do before the deadline.
yourbrand.com/news/five-changes… #Exports

Illustration: one article from the desk, on a website in three languages and on three social handles. The brand, the story and the picture are examples.
24/7The desk works day and night, on a server in your own account.
1One desk for every website and social handle you run.
8Indian languages besides English. Each translation gets its own check.
4Social platforms: LinkedIn, Instagram, Facebook and X.

01The desk, part by part

Six parts, from the first source to the published post.

Each part takes one routine job off your team. Your approval rules decide where a person steps in.

  1. 01Automated

    Gather

    Watches the sources you choose, all day: websites, feeds, posts on X, press releases and your own documents. Groups them into stories.

  2. 02Automated

    Rank

    Scores every story for your readers, learned from what you already publish, with a short brief on why it matters.

  3. 03Automated

    Write

    Drafts the article from the gathered reports, in your voice, your format and your language.

  4. 04Automated

    Fact check

    An independent check of every line against the sources. What they do not support is corrected, or held with the reason.

  5. 05Automated

    Translate

    Eight Indian languages and English. Each translation gets its own check.

  6. 06Your rules

    Approve and publish

    An editor’s yes on each piece, or straight to your website and handles. You set the rule.

Also in the desk

Pictures
The source’s own released picture, a licensed and credited one, or one drawn for the story. Every picture is described.
Search details
An SEO title, a description and tags for every article.
Sections
One section for each brand, city or region, each with its own sources and language.
Duplicate guard
Flags a story you have already published, or one that is already with an editor.
Media reading
Reads a picture or video post and reports what it says.
Daily report
What went out, what was held and why, on your phone every evening. An alert only when something needs a person.

02Where it publishes

Your website, your handles, your app.

The desk publishes the way your team does today, each piece in the format of the place it goes.

Website

Articles on your site

Published as a staff writer would: your design, your categories, your author line, with a picture and its description. WordPress and other site systems.

Social media

Posts on every handle

The moment an article goes up, the desk posts it on every handle of that brand: a picture card in your own post design and a caption written for each platform.

App

An app, if you want one

No app yet? We build one for Android and iPhone, published on Google Play and the App Store and fed by the same desk.

Your team

One screen for your editors

Anything that needs a person arrives on one screen with its sources and its fact check, to approve or reject.

03Who it’s for

For teams that publish every day.

We build each desk around the business it serves. These are the teams we build for.

Your businessWhat the desk does
News and digital mediaWatches every outlet and X through the day, drafts in your style and language, checks each line, and leaves the final word to your editor.
Trade and industry publicationsFinds your industry’s news and publishes it on each brand’s website and social handles, in that brand’s voice.
Companies and brandsTurns your announcements, reports and updates into articles, LinkedIn posts and social cards, written in your voice.
Creators and social-first pagesCaptions and picture cards for your handles, and a website or an app behind them, from the stories you choose.

04Safeguards

Safe to leave running.

The desk is built to hold back rather than guess.

Checked before it goes out

Every line is matched against its sources before anything is published.

Held, with the reason

A line the sources do not support is corrected or held for a person, with the reason. It never goes out as written.

Credited pictures

Every picture carries its credit, or is drawn for the story and described.

A cap on every bill

The AI service and X each take a monthly cap, so a bill never runs past it.

Your data stays yours

Your accounts, your server and your archive.

Your AI policy

Whether and how AI is labelled on your pieces follows your own policy.

05Customised for you

Nothing about your product changes. The work behind it does.

Every desk is set up for one business: its sources, its voice, its rules and its accounts.

Your sources
The outlets, feeds, accounts and documents your team follows today.
Your voice and language
Learned from your published work: your style, your words, your languages.
Your formats and rules
Articles, captions and cards in the forms you use, published under your approval rules.
Your accounts
The desk runs on a server in your own account. You pay the AI service and the server directly, each with a monthly spending cap.

06How we work

From a 30-minute call to a desk that runs on its own.

You see the working model first. You decide after.

  1. 1

    Walkthrough

    Thirty minutes on Google Meet. We show you the working model on content like yours.

  2. 2

    Proposal

    A short written proposal: one price for the build, and the running costs at the volume you publish today.

  3. 3

    Build

    We connect the desk to your website and handles, in your own accounts, and tune it to your voice.

  4. 4

    Live

    The desk works day and night. A report reaches you every evening, and we stay on hand for support.

How we charge

One fixed price for the build. Running costs go straight to the providers, from your own accounts: the AI service, the server, and per-post charges such as X’s.

Get in touch

Tell us the one task that eats your team’s day.

We reply within two working days with a one-page plan for automating it, at no charge.

Phone
+91 91685 08071 · WhatsApp or call
Founder
Amit Kamble
Based in
Pune, India